2025 Hotel Trends & Ad Benchmarks

Get data-backed insights from real hotel ad campaigns across Thailand, the Middle East, and Europe.

This exclusive report reveals what’s actually working right now on Google Ads and Meta (Facebook & Instagram) written specifically for Hotel Marketers, General Managers, and Revenue Teams.

• Cost benchmarks for CPC, CPA, and CTR by region and platform
   
• Trends and Best-Performing ad creative types and campaign formats
   
• Targeting actionable insights by age, gender, and device
   
• Regional performance trends across Meta (Facebook & Instagram) and Google ad platforms
   
• A side-by-side comparison of Zanobe’s campaign results versus industry averages

If you're a Hotel General Manager, Director of Sales, or Revenue Manager, this report gives you the clarity you need to spot gaps, scale what's working, and align your marketing with your booking goals.