Novotel Living
Extended-Stay HotelBangkok, ThailandExtended-StayPerformance Marketing

Novotel Living

+430%
Direct Booking Clicks
3 months
Top 3
Google Search Rankings
3 months
+250%
Long-Stay Bookings Growth
3 months
The Challenge

What We WereUp Against

Novotel Living Bangkok needed to drive long-stay bookings in a competitive market. They struggled to reach extended-stay travelers and had high acquisition costs.

Increased "Book Now" clicks by 430%

Achieved top 3 rankings for extended-stay searches

Grew long-stay bookings by 250%+

Our Approach

How WeSolved It

We deployed a targeted performance marketing strategy specifically optimized for long-stay conversions with custom bidding, audience segmentation, and conversion-focused landing pages.

01

Implemented Smart Bidding strategies specifically optimized for 2+ week bookings

02

Applied precise geo-targeting focused on Bangkok and source markets for long-stay travelers

03

Created custom audience segments specifically for extended-stay travelers

04

Conducted A/B testing on ad copy emphasizing flexibility and value of long stays

05

Optimized landing pages specifically for long-stay conversion with flexible booking options

Impact

Results That Speakfor Themselves

3 months to 250%+ growth

Direct Booking Clicks
3 months
+430%
Google Search Rankings
3 months
Top 3
Long-Stay Bookings Growth
3 months
+250%
Zanobe truly understands the extended-stay market. Their targeted approach to long-stay travelers has transformed our booking volume and margins.
Novotel Living
What We Provided

Services Delivered

Google AdsSmart BiddingSEOLanding Page Optimization
Ready for Similar Results?

Let's Grow YourDirect Bookings

Let's discuss how we can drive direct bookings and reduce OTA dependency for your property.